NEW LOOK ON THE OUTSIDE.

On the outside, IGORA ROYAL has undergone a complete transformation with a modernised design and more sustainable packaging. Yet, you can expect the same high-performing, trusted formula on the inside!

• True-to-tuft colour results
• Reliable, even and luminous colour
• Ultimate colour retention
• Holistic portfolio to perform every colour service

Our extensive portfolio has been streamlined from 13 ranges to 5, creating intuitive sub-groups totalling 143 different shades. IGORA ROYAL's iconic red block packaging remains for the core line. Our technical lines can still easily be recognised with their distinct range colours: IGORA ROYAL Highlifts, IGORA ROYAL Fashion Lights, IGORA ROYAL Absolutes and IGORA ROYAL Silver Whites.

IGORA ROYAL continues to deliver powerful colour performance due to its unchanged iconic formula, offering amazing true-to-tuft results, up to 100% coverage, incredible colour intensity and performance you can trust – always. 
 

The integrated IGORA ROYAL High Definition Technology features a high definition colour pigment matrix for clearest tone direction, enhanced true-to-tuft results, amplified intensity and maximum coverage.
 

Lipid carriers amplify the pigment penetration and lock the colour in by sealing the surface of the hair for long-lasting colour retention.
 

THE RESULT: TRUE COLOUR IN HIGH DEFINITION